The Role of the Catalogue Platform
An integral element in effectively utilising the web as a channel to market is the initial population and ongoing management of product or catalogue data that will drive the Online sales functions. We leverage the investments already made in the Timber and Hardware Exchange to offer Product Data Management Services to assist suppliers in managing their product data as part of the Online catalogue module. This in turn drives the Online ordering modules discussed below.
By utilising the product data manipulation and maintenance services of the Timber and Hardware Exchange, organisations do not have to be involved with the time consuming processes of optimising product data, preparing product specifications, product data cleansing, and catalogue maintenance. These organisations can also avoid the complexity of transforming data into multiple formats to service the requirements of each individual eCommerce system.
By implementing your catalogue in the Timber and Hardware Exchange industry database you can leverage your investment by using that product data to drive the T&HE Online Ordering or both functions can be integrated as a plug-in within your own web site.
Find out more... Online Ordering for Account Customers.